How to create groups and segments in MailChimp

What is email list segmentation? Do I use segments or groups? What’s the difference?

In this video tutorial I’ll go over importing a list to MailChimp and organizing that list into groups or segments.

Groups and segments are not the same thing and are used differently in campaigns, depending on your needs.

Get more detailed examples of the differences between groups and segments here.

2018-10-11T08:38:59+00:00September 14th, 2018|

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